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Web Design

Proficient in building responsive websites with a understanding of HTML, CSS, and modern web technologies.

Design Systems

Skilled in developing comprehensive design systems that ensure consistency and scalability.

User Experience Design

Expert in creating intuitive and engaging user interfaces that enhance user experience.

Branding & Visual Identity

Experienced in crafting cohesive branding and visual identities that resonate with target audiences.

Marketing/ Advertising Design

Digital advertisements, wake screens, email campaigns, Canva templates, print materials, and downloadable content.

Testimonials

“Alex is the optimal balance of right-brained creativity and left-brained analyticity. His expertise in UI/UX has added immeasurable value to our team and all three of the the Colgate-Palmolive skin health brands. He single-handedly executed a full site redesign for EltaMD, and builds conversion-driving Amazon product pages, Amazon A+ content, and emails for all three brands on a regular basis. He is efficient, flexible, detail-oriented, and excels across multiple creative mediums.”

"Alex's commitment to his craft, ability to quickly adapt, and user-centric design approach truly set him apart. Alex has proven to be quite nimble throughout the creative process. At times projects have had to quickly pivot and he never gets unnerved. He consistently produces high-quality work and brings a fresh perspective to our projects. His proactive approach and dedication make him a great addition to any team."

Data-Driven Design

Impactful design through user insights and analytics

Analytics inform every aspect of the design process, ensuring experiences are user-centered and results-oriented. Combining user behavior metrics and engagement data creates designs that align with business objectives while enhancing usability and satisfaction.

FAQ

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Who is Alex D?

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Alex D is a UX Specialist and has over 6 years of design experience with a background in working with Fortune 500 companies like Colgate-Palmolive and major brands like EltaMD®, PCASKIN®, and Filorga. Alex is dedicated to user-first design practices and efficiency.

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What services do you offer?

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Alex D specializes in UX/UI design and Webflow development. He also provides UX Analysis, Research & Brand Packages.

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What processes do you follow for UX/UI?

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Alex's UX/UI design process is rooted in research, wireframing, prototyping, and iterative design. Following UX principles from experts like Steve Krug and Jacob Neilson, his designs prioritize user-centricity. For UI, he adheres to "atomic design" practices, and for Design Systems, he mentored under industry leader, Dan Mall.

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How do I track the progress of my requests?

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For freelance, Alex uses Trello to keep you in the loop, providing updates every 48 hours unless stated otherwise. This transparent workflow ensures you're well-informed throughout the design and development process.

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What's the typical turnaround time for requests?

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Turnaround times vary based on project complexity. Alex prioritizes updates every 48 hours but detailed timelines will be communicated during project initiation for clear expectations.

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Do you offer custom project quotes?

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Absolutely! Every project is unique. Book a call to discuss your specific requirements, and we'll provide a custom quote tailored to your project's scope and goals.

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